When Celebrities Prescribe — Regulating Drug Promotion on the Internet

N Nils Krüger (Division of Pharmacoepidemiology and Pharmacoeconomics, Department of Medicine, Brigham and Women’s Hospital, Boston) Y Yuhan Kong (School of Chemistry and Molecular Engineering) M Magdalena Bachinger (Center for Digital Technology Management, Technical University Munich, Munich, Germany) A Aaron S. Kesselheim

Article Details

Volume / Issue Vol. 395, Issue 4
Published July 23, 2026
Pages 319-321
ISSN 0028-4793
Publisher Massachusetts Medical Society

Journal Info

New England Journal of Medicine

Massachusetts Medical Society

ISSN: 0028-4793 Social Sciences

Authors (4)

N

Nils Krüger

Division of Pharmacoepidemiology and Pharmacoeconomics, Department of Medicine, Brigham and Women’s Hospital, Boston

Y

Yuhan Kong

School of Chemistry and Molecular Engineering

M

Magdalena Bachinger

Center for Digital Technology Management, Technical University Munich, Munich, Germany

A

Aaron S. Kesselheim