How does live streaming affect tourists’ intention — a psychology theory perspective
N
Naipeng Bu
Y
Ying Li
Y
Yanan Li
(NHC Key Laboratory of Biotechnology for Microbial Drugs)
K
Kangping Wang
D
Deyan Zhao
X
Xingwang Jiao
T
Tianruo Li
Article Details
Journal
Scientific Reports
Volume / Issue
Vol. 15, Issue 1
Published
January 17, 2025
ISSN
2045-2322
Publisher
Nature Portfolio
Authors (7)
N
Naipeng Bu
Y
Ying Li
Y
Yanan Li
NHC Key Laboratory of Biotechnology for Microbial Drugs
K
Kangping Wang
D
Deyan Zhao
X
Xingwang Jiao
T
Tianruo Li
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