An empirical study on key drivers of blind box online purchase experience based on online reviews: integrating the Kano model and entropy weight method

Y Yu-Liang Feng Y Ya-Qin You S Shing-Sheng Guan

Article Details

Volume / Issue Vol. 16, Issue 1
Published March 18, 2026
ISSN 2045-2322
Publisher Nature Portfolio

Journal Info

Scientific Reports

Nature Portfolio

ISSN: 2045-2322 Open Access Life Sciences

Authors (3)

Y

Yu-Liang Feng

Y

Ya-Qin You

S

Shing-Sheng Guan