Testing oral nicotine pouches versus nicotine replacement therapy for cigarette harm reduction in Appalachia: The ARISE study protocol - Amy Wermert; Theodore M. Brasky; Alison M. Newton; Alice Hinton; Hayley Curran; Amy K. Ferketich; Matthew J. Carpenter; Peter G. Shields; Patrick Tomko; Theodore L. Wagener; Brittney Keller-Hamilton (PLoS ONE, 2025)